Friday, February 20, 2009

Post 1: Propaganda Techniques in Advertising



McClintock cautions us to be sensitive to propaganda in advertising. Watch some commercials on TV that are aimed at people your age or go online and find a commercial that is geared to either men or women your age.
Take notes on some of the advertising techniques that were used in ONE of these commercials. Discuss in a post of no fewer than 100 words what techniques were used and why you think they appealed to an audience.
Draw upon some of McClintock's terminology when describing these advertisers' techniques. Your post may have a serious or playful tone.