Wednesday, April 8, 2009

Blog 5 Kisan Chhotalal



The commercial represents Diddy selling Pepsi. It relates to marketing because if they see him advertise it then that will boost Pepsi’s sales and will make them more profit. I feel that hip hop artists are kind of blurring the image because while they are promoting the product, they are also trying to promote themselves and their music so more people will listen to them. But besides all of that the video that he promoted makes people want to go out and buy a Pepsi. They feel that buy advertising a Pepsi can listening to music will help improve sales on not only the product, but the artists music as well. So basically its a win win situation, but really its just to help him get more endorsements and more money.

2 comments:

  1. p diddy is promoting himself since he is a producer and he only works with good artist/musicians. in turn he is telling the audience that diet pepsi is good since he wants to work it promoting both himself and the soft drink, completely agree with you

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  2. I couldn't agree with you more, Kisan.

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